Welcome! I’m Sarah. Your Parenting Copywriter.
Ready to start selling more with less effort?
What they're saying...
Marketing to parents made easier.
Reach more.
Parents are already searching for what you offer. Let’s make it easier for them to find you.
Sell more.
It’s time to highlight what makes you special so that marketing becomes both aligned and lucrative.
Reclaim your time.
You deserve time with your own family while I get your words and website to work for you.
Let’s be honest.
Trying to do it all yourself is a recipe for disaster.
You’re a business owner trying to manage:
→ business operations
→ client work
→ customer service
→ finances
→ personal and family life
And if that isn’t heavy enough…
You’re ready to scale your business, but you’re practically invisible online, you’d rather focus on your work than marketing, and if you add one more thing to your plate you’re at risk of burning out.
So how do you get more clients and revenue…
…without a huge marketing budget or 20 more hours each week?
The secret weapon is your website. You can:
✓ improve online visibility
✓ build your authority
✓ earn more trust
✓ boost organic traffic
All without dipping into your reserves or taking even more time away from your family.
If you’re looking for affordable, sustainable marketing that gives you long-term results, you’ve come to the right place.
What you can expect from a Parenting Copywriter…
Personalized support
Research-driven marketing
Feel-good sales
Greater reach with less effort
More time freedom
Bonus points when you work with me…
Peace of mind knowing your content is in expert hands
Confidence in your messaging and marketing
Excitement watching your website traffic grow
Relief, not having to do it all alone
Freedom to focus on what you love
Here’s how we can blend your expertise with my skill to reach a common goal - reach as many families as possible.
SEO Content Writing Services
Your blog is your secret weapon to organic website traffic. I specialize in SEO blog posts that get more eyes on your site, showcase your expertise, build trust in your brand, and create a bridge between you and your clients.
Copywriting Services
Not knowing what to say shouldn’t hold you back from selling. Sometimes you’re too close to your offers to get the words right. I’ll dig deep to find what you makes you special and use that to attract the families who need you.
Hi! I’m Sarah 😊
I’m a former career nanny, Parenting & Education Specialist, and writer from Connecticut. But my favorite title is, and always will be, “Mama”.
When I’m not writing, you’ll find me building forts with my toddler, chasing my two rescue dogs, knee deep in my veggie garden, or spending time with my family.
I’m what you’d call a “sorta crunchy” Mom. I bake bread from scratch but we’re definitely ordering pizza on Friday ‘cause I ain’t cookin’. Life is all about balance.
My passion, like yours, is rooted in helping families. I’ve spent over half my life building relationships with parents and families all over the country. As a parent myself, and through all of those conversations, I’ve learned just how important it is to have support.
And that if you’re marketing to parents, you must start by building trust.
Copywriting services for all parenting topics.
• childbirth
• postpartum
• education
• coaching
• advocacy
• pregnancy
• lactation
• adoption
• child care
• surrogacy
• disability
• health
• tutoring
• therapy
• infertility
You have questions, I’ve got answers.
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You don’t need buzzwords or sleazy marketing schemes to sell to parents. You DO need to be your authentic self, focus on the value you bring, and implement SEO writing to attract the right people.
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SEO, or search engine optimization, is a set of practices that helps your website show up in Google search results. SEO writing services use keywords and best practices to optimize your website while engaging, connecting, and building trust with your audience. It means creating content that Google and your audience will love.
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SEO builds a relationship between your website and Google. It tells the Internet you're worthy of showing up and being trusted. This can result in higher website traffic, more connections with your target audience, and stronger brand awareness.
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Since I love transparency, I don't hide my prices. You can learn more about the cost here or by reaching out for a custom quote.
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I’d love to support you in that! Feel free to check out my blog for SEO articles and marketing resources.
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Nope! While this is my specialty, I've also written for female coaches, community managers, therapists, brick and mortars, and more.
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Hiring a content or copywriter can save you a ton of time, help focus your messaging, and streamline your marketing efforts. Hiring me specifically gives you an advantage that other businesses don't have - a parenting writer who has spent two decades building relationships with your ideal clients. Not only am I knowledgeable in a variety of parenting topics, I'm also a parent myself and have spent years speaking directly to other parents nationwide. You just found your competitive edge!
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I try to make it as simple as possible. I'll send you a questionnaire to fill out that helps me grasp your business and your needs. We then go into more detail via email or Zoom to really define your goals and create a game plan to reach them. After that, I'll get busy working and provide updates along the way. Following any edits or revisions, you'll receive a custom writing project that speaks directly to your target audience and proudly represents your brand.
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“Content builds relationships. Relationships are built on trust. Trust drives revenue.”
— Andrew Davis